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Red Bull Marketing Strategy

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작성일 24-07-19 00:50

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Download : Red Bull Marketing Strategy.pptx




_SLIDE_1_
Drink
Energy
Austria
_SLIDE_2_
Red Bull Marketing Strategy
_SLIDE_3_
Contents
Products & Company
Competitor Analysis
Market, Customer Analysis
SWOT Analysis
STP Segmenting, Targeting, Positioning
4P
BCG matrix
Marketing Strategy
Suggestions
_SLIDE_4_

1. Products & Company

Founder : Dietrich Mateschitz, 1984
Energy drink : 1st also established word
Origin : Thailand
Countries around the world : 165
Korea Launching Date : 8.14.2xxx
Employees : 8,966
Company Growth : 15.9%
Sales : 35 billion cans
Brand value : 12 billion, 80 in the world
_SLIDE_5_
1. Products & Company
Corporate form : Private limited company
Production : OutsourcedOnly marketing and sales company
Exporting: Cans not concentrate
Environmental policy : Recycle 100%
_SLIDE_6_
1…(생략(省略))

2. Competitor Analysis Korea

3. Market, Customer Analysis

4. SWOT Analysis

5. STP Analysis - Segmenting, Targeting, Positioning


순서



설명


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Red Bull Marketing Strategy , Red Bull Marketing Strategy경영경제레포트 , Red Bull Marketing Strategy
Red Bull Marketing Strategy
레포트/경영경제


Red Bull Marketing Strategy


다.
REPORT 11(sv76)


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