IKEA,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,事例,swot,stp,4p
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IKEA,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p , IKEA,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p경영경제레포트 , IKEA 마케팅 브랜드 브랜드마케팅 기업 서비스마케팅 글로벌 경영 시장 사례 swot stp p
Download : IKEA,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p.pptx( 93 )
순서
레포트/경영경제
IKEA,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,事例,swot,stp,4p
_SLIDE_1_
_SLIDE_2_
CONTENTS
Ⅰ. About IKEA
IntroductionHistory
Ⅱ. The point
1. Environmental Analysis2. STP Analysis
3. SWOT Analysis
4. 4P
5. Operational Strategy
Ⅲ. Conclusion1. Conclusions and Implications2. Think us_SLIDE_3_
Ⅰ. About IKEA
_SLIDE_4_
1. Introduction
? The world`s largest furniture retailer
it was founded in 1943.
Ingvar Kamprad Elmtaryd Agunnaryd
As of October 2xxx, the chain has global 313 stores / 38counties in 2xxx,
most of them in Europe, North America, Asia and Australia.
Headquarters : Delft, Netherlands
A total of at least 15 openings or relocations are planned for 2xxx.
? Logo
: logo describe nature, full or light and fresh air
: To create a batter everyday life for the many people
: Quality home furnishing products at affordable prices
? Vision…(drop)
1) New beginning of Swedish society
2) Now is the chance!“ What more could we do for our customer?
(1) background
(2) Market share
IKEA,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,事例,swot,stp,4p
IKEA,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,p,경영경제,레포트






다.